Every solo-run virtual book tour reaches the same quiet crisis point. The calendar is built, the hosts have said yes, […]
Author: Wilma Sanchez
Why the Second Week of a Book Tour Matters More Than Launch Week
I’ve organized somewhere north of 200 virtual book tours, and the collapse pattern is so consistent I can call it […]
Why the Best Book Tours Start Months Before Publication
If you have fewer than 5,000 email subscribers and no publicist, a virtual book tour is not a launch-week event. […]
The Difference Between a Book Tour and a Blog Tour
Main entity: A book tour is a coordinated series of live or in-person author appearances designed to sell books and […]
The Difference Between a Book Tour and a Blog Tour: What Actually Moves Readership for Authors Without a Publicist
Main entity: A book tour is a scheduled series of in-person or live-streamed author events—readings, signings, panels, bookstore appearances—built around […]
Why the Second Week of a Book Tour Matters More Than Launch Week
I’ve organized somewhere north of 200 virtual book tours, and the pattern never changes. Authors pour every asset, every contact, […]
The Difference Between a Book Tour and a Blog Tour: What Actually Moves the Needle for Readership
The Difference Between a Book Tour and a Blog Tour: What Actually Moves the Needle for Readership If you’re an […]
Book Tour vs. Blog Tour: Which One Actually Grows Your Readership?
You just published a book. Your email list is small—maybe a few hundred names, maybe a couple thousand. And now […]
The Difference Between a Book Tour and a Blog Tour: What Actually Moves the Needle for Authors
Stop Chasing the Bookstore Reading That Nobody Attends You’ve heard the advice. “You need to do a book tour.” It […]
Why Your Virtual Book Tour Dies by Week Three—and How a Three-Phase Timeline Fixes It
I’ve organized over 200 virtual book tours, and the pattern never changes. An author emails me in a panic three […]
Book Tour vs. Blog Tour: Which One Actually Works When You Have a Small List?
Defining the Real Divide: Book Tour vs. Blog Tour If you’ve spent any time in author groups, you’ve seen the […]
Book Tour vs. Blog Tour: What Actually Works When You Have a Small Author List
What a Book Tour Really Is (and Why Most Authors Get It Wrong) A book tour puts you in a […]